Summit Sales & Marketing represents consumer brands to the retailers that decide their categories, with the same senior team carrying the account from the first sales call through the day-to-day that follows it.
Most brands assemble these from three different partners. The disciplines inside each one work the same way at any retailer, and every one strengthens the next.
Principals in the room, not a coverage team.
The work between the meetings.
Always on, across the whole business.
Optimization at the foundation is what makes future growth repeatable. Every discipline we run strengthens the next.
Most brands choose between people who know the buyer and systems that know the numbers. The two rarely arrive together.
Relationships open the door. The analytics and the operations are what keep it open.
The same four moves in every channel. Every data set matters everywhere; what changes is which one leads.
Retail metrics guide the direction
Algorithm-derived data sets the stage
Door-level and regional data shape the plan
Cross-retailer and multi-category. One foundational framework, applied to build a strategy bespoke to each account.
Every account inherits the same framework, so issues surface in the week they appear with the recommendation already attached.
Price and compliance movement, in-stock and buy-box position, share of search, media efficiency. Only what changed, and what it costs.
Performance against plan, open issues by account, agreed next actions with owners and dates.
Category read, assortment and price architecture, promotional performance, forward plan.
Range recommendation, joint business plan, and the growth commitment both sides sign up to.
Five decades of combined experience. You get principals on the account, not a coverage team, and a system that keeps working between the meetings.
A career built inside a global consumer products manufacturer, leading national sales across mass, off-price, e-commerce and specialty retail through a decade of industry consolidation. Managing complex multi-banner portfolios from the manufacturer's side means knowing how a retailer's ask lands against a brand's margin, capacity and forecast.
mgoldberg@summitssm.comBuilds and runs the analytical infrastructure behind the accounts: the tooling that tracks pricing and compliance, inventory and availability, assortment gaps and category performance, and turns retailer data into the read that shapes a line review. Background spans EDI and supply chain operations, retail account management and brand marketing.
cblay@summitssm.comAn account deep dive is the first work we do together: how the business is performing against its own potential, where the mechanics can be tightened to protect distribution and margin, and what a realistic growth path looks like. That read is what the plan gets built from, and what we hold ourselves to afterward.